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Behind the rise of Clavicular and ‘looksmaxxing’ there are insecure young men who feel they don’t measure up | Jason Okundaye

Behind the rise of Clavicular and ‘looksmaxxing’ there are insecure young men who feel they don’t measure up | Jason Okundaye

Published: March 24, 2026 · The Guardian

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What is a very private struggle – coming to terms with one’s own appearance – is being reshaped into a site of competition and ridicule, says assistant Opinion editor Jason Okundaye