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New Study from 5W and Talent Resources: AI Won't Pick Your Influencer -- The Chatbox Reads the Record, Not the Reach

New Study from 5W and Talent Resources: AI Won't Pick Your Influencer -- The Chatbox Reads the Record, Not the Reach

Published: June 11, 2026 · PRNewswire

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5W AI Communications and Talent Resources scored 21 actors, athletes, and creators on the public record AI engines use to recommend campaign casting. Two creators broke through. The rest didn't. NEW YORK, June 11, 2026 /PRNewswire/ -- A new joint study from 5…