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#ToddlerSkincare: the ‘dark and exploitative’ world of children’s beauty videos on TikTok

#ToddlerSkincare: the ‘dark and exploitative’ world of children’s beauty videos on TikTok

Published: April 22, 2026 · The Guardian

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Skincare videos are featuring children as young as two, Guardian analysis finds, prompting fears about the industry’s reach and lack of safeguards